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From Standard Tracking to AI Innovation

Company

LeadMetrics logo

LeadMetrics

Funded byFFG

From Standard Tracking to AI Innovation

LeadMetrics

LeadMetrics

LeadMetrics

From Standard Tracking to AI Innovation

"As a tech startup at the intersection of marketing, software development and AI, our vision is complex. qubitec immediately grasped the nuances of our AI roadmap. That was real sparring with direct value. The result is a successful FFG grant."

Starting point

Tracking platform, standard web stack — too little "Deep Tech" for FFG.

Transformation

Together with qubitec: From analysis to AI prediction (LSTM, Computer Vision, NLP); use case "Women in MINT"; from a reporting tool to an eligible R&D project.

Result

FFG grant approved; startup also became more attractive to VCs.